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April 2005

TECHNO-CORNER

E. B. Games’s Don Lynch describes the retail side of video games

Podcasting is sweeping the nation


E. B. Games’s Don Lynch describes the retail side of video games

by C. H.

Ah, video games. Where you can come back to life with the push of a button. Where you can fall off your skateboard while grinding on power lines, plummet head first into the road, and despite having no helmet, get up five seconds later and be perfectly fine.

Video games are a gateway to a whole other reality, that with today’s current technology, can feel completely realistic, no matter how far-fetched it is. Video games aren’t just for fun, though. Many people have a career that revolves around these wonderful sources of entertainment. Gaming fanatics everywhere, I present to you: Don Lynch, manager of the E. B. Games in the Arsenal Mall, one of the many stores in the biggest game store franchise ever.

DAYTIME : Many kids take heat for the amount of time that they spend playing video games. All things being equal, how much time do you think middle school students should spend playing video games, like per week?

DON LYNCH: Well that depends on the student. If the student’s doing what he’s supposed to be doing and is a good student and gets good grades and basically has a good relationship with his parents, that’s entirely up to the parents. And as far as I’m concerned, and I speak from experience, as much as they want is my answer, as long as they keep their end up.

DT: Do you think there’s a connection between violent video games and people who commit violent crimes?

DL: No, I think there’s a connection between people who commit violent crimesand people who commit violent crimes. If somebody is going to be of that personality, then the video games may have some effect on them, but they certainly can’t teach anyone to do that. You’ve got to be a pretty sick person to begin with to do that.

DT: Yeah. How did you get into the video game business?

DL: I’ve been playing games all my life. I was last working as a computer programmer and the whole business fell apart, and all the jobs got outsourced to India, and places like that, where there’s no jobs around, and I knew that because I had been playing computer games and whatnot for years and I knew some of the people here (at E.B Games) and I just came in and asked for a job. So that’s how I got into it.

DT: What does it take to be successful in this business?

DL: I’d say…you have to be able to work with your customers. Find out what they want. Just work well with the customers. Interact with the people, listen to them, you’ll find out what you need for your store. Sometimes your ideas aren’t necessarily the ideas that are going to sell.

DT: If you weren’t doing this for a living what would you be doing?

DL: Like I said, I was laid off in the computer business industry. I was a programmer, so [I] might be still doing that. And on the other side of the fence I might be designing games too; I don’t know.

DT: In your opinion, what’s the best game out there, and the worst?

DL: That’s hard to say. It depends on the person, everybody has their own favorites. One of my all time favorite games is a series called ‘Total War.’. They’ve used the graphics for that on the History Channel. It illustrates some of their battles. It’s an amazing sequence of things. I give them high marks. I don’t know about the worst game, I’d hate to actually mention anything in particular, but I could easily see something that’s very offensive to everybody being the worst game out there. But actually the worst game is the one you just don’t have any fun at.

DT: In your opinion who’s the best character today and what’s the best boss battle?

DL: Character’s hard to say because sometimes characters can sell a game all on their own with sequels and everything else. I was thinking of Jak, and Daxter has created a couple of sequels. Ratchet and Clank. Obviously Zelda and Link and all the various ones. I think that of Soul Caliber on Gamecube. The Link character in that. And the Link/Zelda thing might be one of the strongest out there. Possibly Mario is, also...lot of tie-ins there. They have Mario this and Mario that. I’d say those are right up there. And, best boss battle? I don’t know. The one you can’t beat. That’s the best boss battle. The one you come back to a week later and you beat it. The one that’s satisfying to you.

DT: What was the first game you ever played?

DL: The first game I ever played? I don’t know. Monopoly (laughs)?

DT: (Laughs) You know what I mean.

DL: Video games you mean.

DT: Yes!

DL: First video game I played was probably Pong believe it, or not. That was one of the early video games. I go back a ways with these things. I got an Atari 2600, but I think the first arcade video game that really drew me in was called “Battlezone”. It had a bunch of tanks and things on line drawings, and in the arcades it was amazing.

DT: What advice would you give a student at F. A Day who wants to go into the video game retail business?

DL: I would say…work in it for a while and see if it’s what you really want, and find out and learn about the business and find out what it is. This business is very similar to…in fact they made a comparison to Hollywood, because this industry now makes more money than Hollywood, and I think that’s an apt thing there because it’s very much an instant gratification industry now. You go to the movies and you’ll see the movies change almost weekly a lot of time. The ones that don’t make money, that go out in a hurry. Now video games are very much like that. We’ve seen titles come in and some of them we sell out and we never see them again because they didn’t make many and basically over the course of time they didn’t sell well, and then there’s some others that we sell quite a bit, especially some of the sports games. They keep selling for months. So I think you have to really get a handle on what the whole business is and get a taste of it and you’ll see it’s not quite what a lot of people think it is. So that’s my advice. Try it, and see if you like it.

DT: Okay, thank you very much for that.

DL: You’re welcome. Thank you.


Podcasting is sweeping the nation

By R. C.

What’s the newest techno craze? Podcasting.

Owners of iPods can download their favorite radio programs right to the iPod that can be listened to at anytime. Podcasting is also a way of posting random chats online for others to hear.

All one needs is one iPod, a computer, and a microphone. People can post chats with friends, music, or just random noise for others to hear. The microphone captures the chats or music and downloads them into the computer then onto the internet. The iPod comes in when others want to download it, and when the creators of the chat or music want to have it for themselves.

Podcasting is not to be confused with regular radio downloading. They differ in two major ways. If one wants to download traditional radio from the internet, one has to tune into the website at a certain time or one has to download it from individual pages which takes time.

Podcasting, however, does not need to be downloaded at any special time because people subscribe to the particular programs they want and they are automatically sent to their computers. This means there is no extra time wasted downloading programs. Podcasting is much like subscribing to a magazine. Podcasting is quickly taking over how people download music and radio programs.

 

 

 
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 last updated 5/22/05